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How Google can clean up its messaging mess after Allo's shutdown

Google would really like us to think about its messaging technique as a piece in development. What it’s progressing against, I don’t know. Among all of the adjustments, additions, mergers, and rebranding its collection of messaging apps have long gone via during the last few years, Google has completed little to simplify or streamline its technique. And with the newest strikes, we could have fewer apps than ever, however the message hasn’t ever been extra muddled.

In a weblog put up Wednesday evening, Google showed rumors that vintage Hangouts and Allo are going away, which comes as no marvel. Google already introduced that Hangouts can be splitting into two new apps, Hangouts Chat and Hangouts Meet, and Allo has been “on pause” since April as Google re-evaluated the aim of the two-year-old app. However with much less comes extra confusion. 8 months later, we’ve a brand new Allo-less technique that’s no clearer than it was once when the app introduced in 2016.

Were given the message?

The truth of it’s that Allo was once just about doomed from the beginning. It’s now not that it was once a nasty app or perhaps a dangerous thought, however the majority of Android customers both didn’t know or didn’t care that it existed. Even supposing it hadn’t been a superfluous addition to the various default Android messaging apps, a raft of privateness problems, confusion, compatibility, and value problems saved it from turning into all it may well be. Alternatively, it’s now not concerned about naught. Google has progressively been operating maximum of Allo’s easiest options into Android Messages, so the spirit of of the carrier continues to be alive.

google messaging appsGreenbot

Allo was once as soon as going to be the center-piece of Google’s messaging technique.

Whilst Allo’s loss of life—formally set for March 2019—has been slightly fast, Hangouts has long gone via extra iterations than I will be able to record right here. What began as a wise aggregate of Google Voice and Google+’s messaging ambitions, Hangouts was once meant to be without equal position to, neatly, hang around. Like iMessage, Hangouts used a proprietary protocol to permit non-SMS speedy messaging, and over numerous updates, it added and/or got rid of quite a lot of options, together with workforce video chats, voice calls, publicizes, and texts.

In case you don’t perceive or take note any of that, don’t fear, it’s just about all going away. Google new technique is composed of simply 4 apps now:

  • Messages
  • Duo
  • Hangouts Meet
  • Hangouts Chat

However what’s meant to be a transfer “towards a more effective communications enjoy” is the rest however. Right here’s how the brand new lineup breaks down now:

Messages is mainly the brand new Allo (learn: stickers and GIFs) with out the Google Assistant integration and speedy messaging features, a.okay.a. the 2 options that in reality made Allo value the use of. Duo is for one-on-one video calls. Hangouts Meet could also be for video calls, however geared at teams and conferences. Hangouts Chat is for Slack-style speedy messaging.

google duo announcementGoogle

If Duo permits workforce calls, will Google remame it Quatro?

However wait, there’s extra: Chat could also be what Google calls the RCS portion of Messages—the protocol this is meant to ship iMessage-style non-SMS messaging—however it will or would possibly not paintings together with your service or telephone. Hangouts Chat can’t ship SMS messages. Regardless of the identify, the lead Duo engineer promised group calling previous this 12 months and dives into the code recommend Google is certainly operating on it. And whilst Hangouts Chat is restricted to G Suite enterprise consumers these days, “sooner or later” it’s going to be to be had to former Hangouts customers. And naturally, vintage Hangouts will nonetheless paintings for then again lengthy Google looks like supporting it.

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